Training Solutions
At Catalyst for Growth
we have developed
practical training solutions that will
transform your team & your business.
There is a lot of talk about site optimisation (SEO) however; most people don’t know what it is and are wondering it it's just another bit of geek-speak!
When you look for a product or service you usually type keywords into a search engine (google, yahoo are examples of popular search engines). The search engine will then return a list of websites & webpages that it feels are relevant to your keyword search. If your websites are optimised so that Search Engines can easily find the key components they look for to rank the pages in your website, your website/page will appear high up on a returning search page. Most people only visit business on the first page of their search results.
Search engines rank pages for keyword relevance by sending out spiders or bots to 'read' each webpage on the web and gather keywords from the page. The spiders have been programmed to look for the relevance of information they gather to the context of the page. From this information the search engine will create a page ranking for each page in your site. Search engines will regularly send out their spiders to your site to look for changes. If your site has been updated since their last visit they will visit again in a shorter time space to monitor and note any changes. If your site hasn't been changed since their last visit they will exend the time between visits. Pages that are frequently updated receive a higher ranking than those who are not updated frequently.
Is your website optimised to include all these important points? If it isn't your search engine page ranking maybe low, your website maybe hard for potential customers to find and your web sales or web referrals maybe suffering. How do you know if this is happening to your website? You can read all about assessing your website and website analytics
Copyright © Kimberlie Clare-Campbell 2012
If you are planning a website or if you are reviewing your existing website you may also like to read these articles:
All too hard? At Catalyst for Growth we make it easy for you to have a website that achieves your goals because we build websites that work. Click here to read more about our website design service.
Do you want to be found easily on the web by your exisiting and potential customers and clients?
At Catalyst for Growth we specialise in helping you create your own websites and e-commerce sites that are easy for your customers to navigate, search engine optimised (SEO) and focused on fulfilling your customers needs.
With our unique understanding of small business your website will be designed so that it looks great it AND works for your business.
Are you caught up with daily pressures that you can't seem to find the solutions you so desperately seek. Competition is taking your customers and you are working long, hard and tirelessly for little or no return?
Or do you have a challenging team member that just wont cooperate no matter what you do? Or you know what could be done but you just don't have the time to juggle all those things.
We can help you to overcome all these challenges.
Do you need someone who captures the hearts and minds of your audience or team to produce results? Are you looking for a professional speaker who is prepared to go above and beyond to ensure you have a successful event?
Julian is able to quickly assess your groups dynamics, their needs and wants from the session and ensure that everyone in the group walks away enlightened, motivated and ready to put the ideas they've discovered into practice.
Cashbook Catalyst is the simple and complete way to keep absolute control of your business finances.
To make it easy we have included many formulas in the spread sheets. All you need to do is add your your invoice figures regularly. Cashbook Catalyst GST will will automatically generate for you:
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